Be the
answer.
Travellers are asking AI where to go.
62% of travellers are using AI to help decide where to go and what to do. Is your tourism business showing up in the answers?
Source: Tourism New Zealand research, as reported by TRAVELinc, 7 August 2026 (opens in a new tab)
Tourism New Zealand’s own AI trip-planning tool, GuideGeek, has attracted over 200,000 unique users.
Source: NZ tourism research summary, July 2026 (zhangyuqian.com) (opens in a new tab)
Findable checks what AI tools say about your business, flags anything that’s wrong, and shows you what to improve.
Free · One check per business · No card needed“What’s the best guided mountain bike experience in Rotorua?”
- ChatGPT
- Google AI Overviews
- Gemini
- Perplexity
- Copilot
- Claude
Being in the answer starts with accurate information.
AI answers are built from what’s published about you: your website, listings, reviews and articles. If that’s missing, thin or out of date, the answer can be too. And travellers notice.
- 81% of surveyed New Zealand consumers said they were excited about AI.
Source: Booking.com research, as reported by IT Brief New Zealand, July 2025 (opens in a new tab)
- 92% of the same group reported at least one concern about how AI is used.
Source: Booking.com research, as reported by IT Brief New Zealand, July 2025 (opens in a new tab)
- What we check Are you mentioned? Are you recommended? Is what the AI says about your hours, prices, location and offer correct?
From free check to findable.
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Free check
We put 3 traveller-style questions about your region and category to AI assistants.
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Your mini-report
See whether you’re mentioned, recommended and described accurately, and what’s wrong or missing.
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Fix it
Make the changes yourself with plain-English steps, or ask us for a quote to do them for you.
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Keep going
A monthly subscription gives you an action plan and measures each change against a baseline.
A short report you can act on this week.
No jargon, no 80-page audit. What AI says about you, what it gets wrong, and the handful of fixes most worth making.
- Three traveller-style questions for your region and category, put to AI assistants
- Whether you’re mentioned, recommended and described accurately in each answer
- Any wrong or missing details we find about your business
- Your top fixes, in plain English
- Best guided mountain bike tour in Rotorua?Recommended
- Beginner-friendly MTB trails near Rotorua with a guideMentioned
- Things to do in Rotorua for active couplesNot found
Start free. Go further when you’re ready.
Built for New Zealand attractions, accommodation, tours and experiences.
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Free AI visibility check
Free · One-off · one per business
A branded mini-report showing what AI tools say about your business when travellers ask.
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Monthly subscription
Pricing on request · Month to month · cancel any time
Ongoing support to act on what the check finds, through the Findable platform.
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Done-for-you optimisation
Quote on request · Scoped before any work starts
Short on time? We make the changes on your website and listings for you.
An ongoing pilot in Rotorua
Findable is being piloted with 10 tourism operators in Rotorua. Audits are still under way, so there are no final results yet. We’re using the pilot to test the method, the delivery time and the monthly pricing, and we’ll share findings with the sample size, dates, AI tools and method spelled out.
Fair questions.
What is “AI visibility”?
How often, and how well, AI assistants mention and recommend your business when people ask them for places to go and things to do.
What does the free check include?
3 traveller-style questions, a look at whether each answer mentions, recommends and correctly describes you, any wrong details we find, and your top fixes. It comes as a short branded report by email, within one working day. One free check per business.
Is this just SEO with a new name?
It builds on good SEO, but AI answers draw on a wider mix of sources: your website, listings, reviews and articles. We look at the answers themselves, not just your rankings.
Do I need to know anything about AI?
No. Every fix comes with plain-English steps, and most are things you already control.
Can you guarantee AI will recommend me?
No one honestly can. We show you what AI says today, help you fix what’s in your control, and measure what changes.